Cookie Policy

1. What Are Cookies

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.

Cookies help us enhance your browsing experience, remember your preferences, and understand how you interact with our website.

Similar technologies (such as local storage) may be used to store your cookie choices. Use of non-essential cookies and similar technologies on this site is based on your consent where required under the ePrivacy framework and Austrian telecommunications law (including the Telecommunications Act 2021 — TKG 2021), in addition to the GDPR for any related personal data processing.

2. How We Use Cookies

Backflexexpel uses cookies and similar technologies for the following purposes:

• Ensuring the proper functioning of our website
• Remembering your preferences and settings
• Understanding how visitors use our website
• Improving our website and services
• Delivering relevant content and advertisements

3. Types of Cookies We Use

3.1 Strictly Necessary Cookies

These cookies are essential for the website to function properly. They enable basic functions like page navigation, secure areas access, and remembering your cookie consent preferences. The website cannot function properly without these cookies.

• Cookie Consent: Stores your cookie preferences
• Session Cookies: Maintain your session while browsing
• Security Cookies: Help protect against security threats

Duration: Session or up to 1 year
Legal Basis: Legitimate interest (essential for website operation)

3.2 Analytics Cookies

These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously. This helps us improve our website and services.

• Pages visited and time spent on each page
• How visitors navigate through the website
• Error messages encountered
• Traffic sources and user demographics

Duration: Up to 26 months
Legal Basis: Consent

3.3 Marketing Cookies

These cookies are used to track visitors across websites to display relevant advertisements. They help measure the effectiveness of advertising campaigns.

• Display personalized advertisements
• Measure ad campaign effectiveness
• Limit the number of times you see an advertisement
• Share information with advertisers

Duration: Up to 2 years
Legal Basis: Consent

4. Cookie Management

When you first visit our website, you will see a cookie consent banner that allows you to:

• Accept All: Enable all categories of cookies
• Reject All: Disable all non-essential cookies
• Cookie Settings: Customize your preferences by category

You can withdraw or change consent at any time with effect for the future: clear stored preferences for this site via your browser, revisit the site to see the banner again, or adjust settings in your browser. If we provide a dedicated “Cookie Settings” control on the site, you may use it to update categories without clearing all cookies.

Rejecting non-essential cookies may mean that certain comfort functions or measurement of advertising effectiveness are unavailable.

5. Managing Cookies in Your Browser

Most web browsers allow you to control cookies through their settings. You can:

• View what cookies are stored on your device
• Delete all or specific cookies
• Block cookies from all or specific websites
• Set preferences for certain types of cookies

Please note that blocking certain cookies may impact your experience on our website and limit the services we can provide.

For more information on managing cookies in your browser:

• Chrome: support.google.com/chrome/answer/95647
• Firefox: support.mozilla.org/en-US/kb/cookies
• Safari: support.apple.com/guide/safari/manage-cookies
• Edge: support.microsoft.com/en-us/microsoft-edge/cookies

6. Third-Party Cookies

Some cookies on our website are set by third-party services. These third parties have their own privacy policies governing the use of cookies:

• Analytics providers (only if you enable analytics cookies)
• Advertising and measurement providers (e.g. Google Ads, Google Analytics 4 — only if you enable marketing/analytics cookies and such tools are implemented)
• Social media platforms (only where embedded or linked with tracking)

We recommend reviewing the privacy policies of these third parties for more information about their cookie practices. For Google services, see Google’s advertising and privacy documentation.

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our data practices. Any changes will be posted on this page with an updated revision date.

8. Your Rights Under GDPR

Under the General Data Protection Regulation (GDPR), you have the right to:

• Access information about the cookies we use
• Withdraw consent for non-essential cookies at any time
• Request deletion of data collected through cookies
• Lodge a complaint with a supervisory authority

9. Contact Us

If you have questions about our use of cookies, please contact us: